Heather Cummings, Owner/Principal

Heather Cummings is a marketing consultant specializing in integrated marketing. She has helped both large and small businesses attract more customers through branding and online marketing strategy. Clients and accounts have included New Line Cinema, MGM, PETCO, Jenny Craig, Advanced Research Laboratories, Beech-Nut and a variety of private practices and small to mid-sized businesses from all over the country.

Through her experiences at various advertising agencies and her private consulting practice, she has worked in a variety of industries, including Entertainment, Education, Telecom, Consumer Packaged Goods and Health & Beauty. Medical and Health & Beauty marketing are among her specialties.

Heather obtained her Bachelor of Science degree in Business Administration with a concentration in Finance at The Orfalea College of Business at Cal Poly San Luis Obispo. Heather went on to earn a Master’s Degree in Communication Management from the University of Southern California's Annenberg School for Communication. She is also a graduate of the Institute of Advanced Advertising Studies, a program of the American Association of Advertising Agencies (AAAA).